Dare to think beyond IIM. Yes this is the punchline that IIPM uses. But I simply tell this, why should anyone dare, to go to IIPM than IIM. He really would be a great Fool. Nevertheless SRK agree to come to this show and Host DARE 09 - the Business and Market B-School Quiz. The quiz, that was organised by IIPM and 4Ps Business And Marketing — Planman Media’s publication had the guests rolling in the aisles. Thanks to SRK! The quiz was a laughathon with King Khan’s one-liners.
SRK HAI NA: And the actor made a striking entry too. Prof Arindam Chaudhuri drove him to the campus in his convertible (check out pics to see how kewl he looked). And the students were waiting for him everywhere — in the sun, under the shade of trees, on the porch. Some were even standing in balconies of the college building and others were peeping through windows.

GYAAN TOO: Over 1,000 students had gathered to see SRK host the quiz. The actor said, “I like quizzing because I think it makes me learn a great deal. I am carrying 400 books (e-versions) with me right now and I’ve been reading like never before. I’m reading a new book in every two or three days. It adds to my knowledge base. So, go out and tell everybody to read and then read some more. I say the same to my kids too. I play quizzes with them.” Arindam said, “With this quiz, we want to take B-School quizzing to a new high and make it truly world class. I know Shah Rukh personally and his presence is going to add loads of glam to this event. SRK is a brand by himself.”

Source- [Times of India]